Search Engine Optimization

What is Search Engine Optimization (SEO)?
SEO, or search engine optimization, is a process that involves specific techniques that affect a website’s visibility on search engine results for searched keywords. Simply put, if your business performs Widget Services in Anytown, USA, a fully optimized website would be the first result on Google when someone searches “Widget Services Anytown USA”.


At Lead Spring Marketing, we want to allow your business to spring into position quickly on search results instead of crawling there slowly over time. With our targeted Local SEO techniques, we can make that happen for your small business.

Our web presence marketing strategy for small businesses involves an understanding of how search engines work, the keywords that potential customers are using to find services like yours online, and then a total optimization of your website in order to cater to your potential audience and get your business to the top of search results for relevant keywords. Having your website at the top of the page results in massive lead generation and will get your phone ringing off the hook with customers.

The first step is to get your website indexed by major search engines. Google is the first priority. Getting a site indexed means that the search engine realizes that your website exists and will show it for relevant search terms.

The second step is writing high quality content on your website to tell potential customers what you do, how you do it, and how amazing your service is, while working the top searched keywords into that content.

Then we will increase the online presence of your website. We will get other websites linking to you, which will elevate your status with Google and result in higher search result ranking.